From Epistles – First Series of Volume 5 of The Complete Works of Swami Vivekananda
14th April, 1896.
Dear Dr. Nanjunda Rao,
I received your note this morning. As I am sailing for England tomorrow, I can only write a few hearty lines. I have every sympathy with your proposed magazine for boys, and will do my best to help it on. You ought to make it independent, following the same lines as the Brahmavâdin, only making the style and matter much more popular. As for example, there is a great chance, much more than you ever dream of, for those wonderful stories scattered all over the Sanskrit literature, to be re-written and made popular. That should be the one great feature of your journal. I will write stories, as many as I can, when time permits. Avoid all attempts to make the journal scholarly — the Brahmavadin stands for that — and it will slowly make its way all over the world, I am sure. Use the simplest language possible, and you will succeed. The main feature should be the teaching of principles through stories. Don’t make it metaphysical at all. As to the business part, keep it wholly in your hands. “Too many cooks spoil the broth.” In India the one thing we lack is the power of combination, organisation, the first secret of which is obedience.
I have also promised to help starting a magazine in Bengali in Calcutta. Only the first year I used to charge for my lectures The last two years, my work was entirely free of all charges. As such, I have almost no money to send you or the Calcutta people. But I will get people to help you with funds very soon. Go on bravely. Do not expect success in a day or a year. Always hold on to the highest. Be steady. Avoid jealousy and selfishness. Be obedient and eternally faithful to the cause of truth, humanity, and your country, and you will move the world. Remember it is the person, the life, which is the secret of power — nothing else. Keep this letter and read the last lines whenever you feel worried or jealous. Jealousy is the bane of all slaves. It is the bane of our nation. Avoid that always. All blessings attend you and all success.